Staging and redesign can really make your home pop in a listing. Lilly Rahbar has some ideas to help.
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Yesterday, I was inside one of our newest listings that’s getting ready to go on the market. We just had the whole interior painted, and as I was admiring the beautiful fresh paint, I couldn’t help but think that something was missing.
Today I’m here with a special guest—Lilly Rahbar from Simplistic Staging. She has the answer to what this home was missing.
What was the magic thing this home was missing? It was actually missing furniture and pops of color. When you walk into a home like this, where the focal point is the windows, you want to have additional colors to tie it all together. With a home of this size and layout, people often have a hard time visualizing themselves living in it—especially when it's vacant.
Having furniture, pops of color, artwork, etc. creates focal points. Everything is strategically placed to help buyers see the beauty of the home, and also to see their own furnishings in the property.
A lot of buyers can’t visualize where things should go in a house—they see an empty home. About 80% of buyers need help visualizing where their furniture will go in a new home. When they’re looking through the MLS, if there isn’t any furniture in a property, those are the homes they’ll pass over, paying attention to ones that are furnished. It gives them an idea of where they’ll put their own things.
If a property is staged, it may not be how a person’s going to have their own furniture, but we want to basically give them a blueprint.
Our preferred stager does a good job of putting together a report that says what you should move around or declutter. Staging isn’t necessarily about bringing in all new furniture. Even with redesigns, most stagers typically like to use the client's furniture and accessories—you may not realize that things you have in your cabinets or bookshelves can be used for centerpieces, whether it’s on the coffee table, in the bedroom, or in the office. I’d rather people use their own items, rather than having to go out and purchase all that.
That’s why we’ve brought our preferred stager Lilly Rahbar in on every one of our listings. We see the importance of redesigning and staging to some extent. Buyers are flipping through those properties online looking to see photos that really pop to them to make them want to go see those properties.
If you have any questions about staging or redesign, feel free to give us a call.